Unified

Now a day Social media is the great place for advertising and to promote the business all over the world. Today each and every people going on the online market and about maximum people on the Facebook, Instagram, YouTube etc and many more social media platform.So its easy to target the particular segments of people that shows same interest to the product and service that you want to offer the customer. Social media help you to particular segment of customer. Social media help you to reach maximum people that directly lead to the high traffic on the website and you can gain the high ROI on the investments. These are few example of Social Media Marketing:- These benefits can also remember by the " SPICE ". Support:-  Social  media platform gives you high traffic on the your website if you are making perfect strategy toward your campaign and your marketing planning and budget also. By identifying the right customer segment social media help you understand the customer

In which we have to pay search engine for promotional activity and to get better SERPs ranking in the search engine result. Every search have special feature that is not for all the customer, we have pay some amount to access these feature and these service. Bidding:- In which we have to set a proper budget and proper CPC and PPC strategy by which we can get back best ROI and best budget investing values. This process help you to understand how CPC and PPC utilize the budget in the proper manner. In which we set budget according to the need and can target particular age group and a particular location to get best traffic to the website. CPCs:- Cost per click. In which we have to pay small amount on the each click on the ads. Google mainly provide the CPC bidding to the customer to create ads and promote the business. PPC:- In which you can set proper demographics and proper detail and you can get back best value for money. In this process we have to pay only when your customer

Keyword Research:- Before keyword research you have to carry out market research and identify the key audience and do keyword research according to the customer need and your product positioning. You have to carefully do process of keyword research that all determine the your product positioning in the SERPs result page. Relevance:- You have to take care of your core audience and target a keyword according to the customer need and the type of location, and your business reach. Increase traffic:- If you put your 100% in the market research, keyword research and keyword quality that helps you to increase the traffic that will ultimately lead to a high gain of ROI. Uniqueness:- For better result you have to identify the best and unique keyword. Unique keyword help to make difference from the other website. Unique keyword is the king of the website, it may give you better ranking in the SERPs ranking and also better traffic. On trend:- You have to study your customer and you have s

Keywords:- These are the word which are match with the searcher query. Searcher wants information from the search engine and search engine displays the information that are related to the that query. Pay-per-click:- These are the term that are used when you invest on the product or service where you have to take care of how much to pay and how you can utilize the whole budget on right manner, and how to gain maximum ROI with limited investment. Targeting:- You have to make proper and best strategy to target exact customer. You have to first identify the right social media platform that help you to reach the maximum population and get high traffic. Uniqueness:- Product uniqueness and problem solving product viral fast you have identify the best right audience and make unique content and  product that create unique value fr money. Effective:- Content should unique and effective that can help to gain high traffic and high customer base.

(1) Local Digital Advertising Routes:- These digital platform activity help in to promote business online and helps to make strong bond between business and their customer. Local ads:- Local ads help to reach more customer and help to promote business on social media platform that gives you higher traffic with higher customer base. Location-based listings:- You have to list your business in the local business directory like Google directory that helps you to get better results. Social networks:- You have take care of social networking site and try to create effective campaign to promote the business locally and whole over the world. Directories:- These are the place where you can add your business where Google send you verification code to verify your business. After verification process you will get better ranking on the SERPs result when someone search for similar business related information. (2) Reaching Locals On Smart phones:- Today in India about 80% population is

Social Media Basics For Business:- Select platform- Identify the best platform or audience which is perfect for you business. Target a particular audience that help you to attain goals.  Create homepage- Create a home page for that customer are not confused with your service and your product. Shareable content- Share those content to the customer which is useful for the customer and content should be shareable and should be carry particular set of information. Followers- Always take care of your follower and give extra benefit to the loyal customer and special plan for active user. Conversation- Always active on your social media platform for instant reaction and quick activity. Selecting the Right Social Media Sites:- Personal networks- Person have ability to identify the which social media platform is best for the business, which platform give highest ROI. Sharing networks- Making easy and effective social media strategy to grow the business.   Professional networks-